The best print designs feature awe striking photography. In 2017, if your print design does not feature this incredible imagery of some sort, then it will not be able to compete.
Pedro Veneziano created this print design for YouTube Brazil as part of their study based on the most influential users. In the process, they gained a heaping load of insights for brands to learn new ways to reach their users.
Pedro’s task was to create a branding solution that embodied the explosion of creativity and ideas, and the way YouTube is impacting and shaking the market. YouTube has given anyone with a camera the ability to be heard by millions of people and even make a living at it. YouTubers are disrupting radio, gaming, television, journalism, and music. You do not need to pay anything to sign up for YouTube. It is free. Someone with zero financial advantage from the poorest of circumstances can express themselves in ways they couldn’t before.
There were gate keepers in media that one had to get through to be a journalist. There were gatekeepers in radio, in music, and in gaming. Now, the gates are opened. It is you, your camera, and your content. And if it is good, you will develop a fanbase with consistency and effort.
Now, Pedro encapsulated this idea with remarkable imagery.