Trunk Club is a personal styling service that pairs users with a stylist and based on user-stated preferences, creates a customized wardrobe that’s delivered straight to the user’s door. Each trunk contains 6-10 items and is tailored for a specific occasion or use case. Items in the trunk are selected by a stylist and pre-approved by the user. Following the first trunk, users can opt to schedule monthly or seasonal deliveries to keep the styles coming.
The Trunk Club app is a communication platform through which users can connect with their stylists. Upon logging into the app for the first time, the user is taken through a customization process, answering a series of questions about their lifestyle, style preferences, preferred price points for specific items, and sizing. The user is then matched with a stylist who is assigned to customized trunks of clothing on their behalf. Users can message with their stylist directly from the app, and manage approvals of their trunks once they’re ready.
Users can also browse content on the app, including pre-packaged trunks for specific occasions or themes such as weddings, music festivals, or a weekend in the Hamptons. Users can also access advice from Trunk Club experts and learn about the brands that the service works with.
The app has a minimalist design and is done mostly in muted greys and whites, with a clean line drawing iconography. Large product photography stands out against this muted background. Full account management via the app ensures that users can take full advantage of Trunk Club’s services without ever leaving the mobile app.
Trunk Club is a simple app design in the fashion & beauty industry.